Go-to-Market
Bridges between markets.
Bidirectional GTM support: German Mittelstand in ASEAN and ASEAN corporates in the DACH region. One bridge, two directions.
DACH → ASEAN
Scaling Mittelstand companies in Southeast Asia
We support German hidden champions entering the Philippines, Indonesia, Vietnam, Malaysia, Thailand and Singapore
- Market analysis & competitive landscape
- Distributor and partner matchmaking
- Local entity, licences, tax setup
- Hiring of country managers
ASEAN → DACH
Establishing ASEAN corporates in the DACH region
We open doors to German, Austrian and Swiss industrial partners for ASEAN-based corporates and conglomerates
- DACH market readiness assessment
- Brand and positioning strategy
- B2B sales pipeline & key account management
- Compliance, EU AI Act, data protection
Our 4 market entry phases
01
Analysis
Market, product and organisation audit.
02
Strategy
Entry model, pricing, go-live roadmap.
03
Setup
Entity, partners, team, compliance.
04
Scaling
Sales pipeline, KAM, local operations.
Results we hold ourselves to
Time-to-market
Average time from the first call to a local sales presence
Partner quality
Number of vetted distributor and partner candidates per project
Compliance readiness
EU AI Act, GDPR, local market approval